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FREE RESOURCES

An End-of-Year Fundraising Checklist

Maximize your donations and minimize your stress this giving season. This step-by-step checklist ensures you don't miss a single touchpoint in your most important fundraising campaign of the year.

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A Season Subscription Campaign Email Sequence Template

Turn single-ticket buyers into loyal subscribers with this proven email sequence. Simply copy, paste, and customize these messages to create an effective renewal and acquisition campaign.

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A Marketing Plan Template for Classes and Events

Fill every spot in your next theatre class, camp, or special event. This template provides a clear framework for defining your audience, budget, and promotional strategy for non-ticketed revenue streams.

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Build Your Own Production Marketing Schedule

Never wonder what you should be doing and when. This customizable schedule helps you map out your marketing timeline from pre-production to closing night, keeping your campaign on track.

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The Perfect Facebook Ad Checklist for Theatres

Stop wasting money and start selling tickets with targeted Facebook ads. This checklist walks you through every step of creating a simple, effective, and budget-friendly ad campaign for your local audience.

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Community Partnership Outreach Email Template

Unlock new audiences by partnering with local businesses. Use this email template to pitch compelling "dinner and a show" promotions that benefit your theatre, your partner, and your patrons.

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A Fill-in-the-Blank Press Release Template

Get the media attention your show deserves without hiring a publicist. This professional, fill-in-the-blank template has all the essential elements to help your press release get noticed by local reporters.

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Social Media Content Calendar Template

End the daily panic of "what should I post today?" This simple content calendar helps you plan, organize, and schedule weeks of engaging social media content in one focused session.

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A Theatre’s Shot List Checklist (for Photo & Video)

Walk away from your next photo call with every single image and video clip you need to market your show. This checklist ensures you capture everything from production stills and headshots to social media B-roll.

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Checklist for Legally Sourcing Show Artwork

Using the wrong image can lead to costly legal trouble. This essential checklist guides you through the process of legally sourcing and licensing artwork for your show's posters and graphics.

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10 Email Ideas for When You Don’t Have a Show Running

Keep your audience engaged even when your theatre is dark. This list provides ten creative and effective email ideas to maintain momentum and build anticipation between productions.

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Local SEO Keyword Idea Starter Pack for Theatres

Help local patrons find you on Google when they search for "things to do this weekend." This starter pack provides the keyword ideas you need to optimize your website and show up in local search results.

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The Perfect Theatre Website Checklist

Turn your website from a simple brochure into a 24/7 ticket-selling machine. This checklist covers the essential elements every theatre website needs to attract visitors and convert them into ticket buyers.

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Audience Persona Template

Stop talking to a faceless crowd and start connecting with your ideal patron. This template helps you create a detailed "Audience Persona" so you can craft marketing messages that truly resonate.

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Season Theme Planning Worksheet

Curate a season that is both artistically fulfilling and easy to market. This worksheet guides you through the process of developing a cohesive theme that will excite subscribers and single-ticket buyers alike.

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One-Page Brand Guidelines Template

Ensure your theatre looks professional and consistent across every platform. This simple template helps you define your organization's colors, fonts, and logo usage to build a strong and recognizable brand.

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Audience Persona Template

Stop talking to a faceless crowd and start connecting with your ideal patron. This template helps you create a detailed "Audience Persona" so you can craft marketing messages that truly resonate.

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Season Theme Planning Worksheet

Curate a season that is both artistically fulfilling and easy to market. This worksheet guides you through the process of developing a cohesive theme that will excite subscribers and single-ticket buyers alike.

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